Top Event Technology Trends: 5 Must-Know Innovations for 2022 and Beyond

Knowing and using the most advantageous event technology developments provides planners and venues a competitive edge. According to studies, employing event technology may boost productivity by 27% and attendance by 20%.

Top Event Technology Trend
Top Event Technology Trend

But how do you know which event technologies to take into account when new ones are continually being developed? We’ve got you covered with the event technology trends you need to be aware of for success, from design through debrief.

Find more about the biggest trends in event technology for venues and planners alike:

Live translation, first

The popularity of virtual events has allowed event organizers to reach a larger audience and grow their activities. The language barrier is one of the most difficult obstacles to overcome, however.

While English is still often used as the language of instruction for events in the United States, speaking the language of your audience may help you connect with guests who would otherwise be unable to participate in the presentation if they didn’t speak it.

Up until now, meeting and event organizers had to depend on outside translators to facilitate their gatherings. For digital events that genuinely make businesses global, we’ll probably see a rise in the volume and accessibility of live translation tools in the future.

What event planners should know about this trend

Non-English speakers are welcome at events with a mostly English-speaking audience. Additionally, they will be able to speak with specific participants from various parts of the globe.

The implications of this trend for event locations

By include live translation in their event packages, both online and offline event spaces may gain a competitive advantage. Additionally, they will be able to collaborate with event organizers in places throughout the globe where they would not otherwise go.

Actual live translation

Hopin, a provider of event technology, partners with Interprefy to provide real-time language interpreting within their live streams.

QR codes

In an interview with Social Tables, Select Software Reviews CEO Phil Strazzulla remarked, “If you had asked me about the utility of QR codes in 2019, I probably would have assumed that they were on their way out as a failed fad.

They now assist individuals in interacting with tactile information that they previously would not have felt comfortable touching. In the last year, if you’ve gone to a restaurant, you’ve probably seen that these codes have taken the place of menus and other reusable paper products. The usage of these codes in the eventing industry will likely increase dramatically now that people are becoming more aware of their importance.

Another explanation for the QR code revival? They may now be scanned without a third-party program. QR codes are now accessible on smartphones using the built-in camera feature.

Make a diagram of your event using simple technologies.

What event planners should know about this trend

Physical marketing materials like event posters, speaker business cards, and postcards for event ticket leads benefit greatly from the inclusion of QR codes to their designs. Event planners will need to rely on this tool even more than before because they also need a compelling landing page to close the deal. Even event registrations can be organized easily with QR codes.

The implications of this trend for event locations

As a further touchless and germ-free method of connecting event organizers with participants, event venues may use QR codes into its safety arsenal in accordance with current health regulations. Offer QR codes for venue maps, event check-ins, brand experiences, and more.

In use QR codes

Singapore Management University and EventNook collaborated to employ QR codes for event tickets and registration.

person perspective

According to Fluix Marketing Manager Maxim Levichev, virtual forums have already come to pass.

He related a recent incident involving a situation when an offline event moved online while he was in quarantine. Instead than spending money to hire an event platform in Paris, the event’s organizers distributed VR headsets (Facebook Oculus) to each speaker and made 3D avatars for them. Even those who saw the translation later found the event to be stunning, and they were amazed by the internet coordination.

Based on this, Levichev predicts that by 2023, people may be routinely attending virtual reality events and using VR technology at gatherings all over the globe.

What event planners should know about this trend

More platforms will be available for event organizers to interact with guests. Since VR headsets are still not commonplace, this could be beyond your financial means. This may change, however, if demand and interest increase in the next years. For the time being, think about including a VR element for VIPs who are unable to travel or as an add-on activity to your digital events.

The implications of this trend for event locations

In order to boost profitability, event venues will seek to offer VR gear rentals. Make sure you have enough room on the floor for activities that call for mobility. Each individual must have a space around them that is at least 3 feet by 3 feet while they are using headsets.

In use: virtual reality

For conference and meeting participants who wish to attend as avatars, Facebook has indicated that they are substantially investing in VR gear. The application is known as Horizon Workrooms.


The Jetsons are no longer the only ones that use holograms. In the future, holograms will be utilized to astonish guests, inform prospective partners, and show items to customers in novel ways. According to Event Works 4D, a renowned video production company in Ohio, they provide immersive holographic speaker assistance, life-scale holographic presentations, and 3D holographic mixed reality displays for events of all sizes.

What event planners should know about this trend

One of those event technology developments with many applications is this one. The only restriction is your own inventiveness, from award shows to life-size product images to celebrity endorsements for commercials.

The implications of this trend for event locations

Holograms for event venues are great since they can be used in almost any kind, size, and location of venue. The hologram-running equipment is often included in the devices themselves, which are normally self-contained. They are suitable for both long-term and transient installations.

Action of holograms

For their very own medical conference, Accuray hired a beautiful hologram-based booth experience to show how their products operate.

5. Digital picture frames

Jessie Whitfield, Chief MISGIF Maker of MISGIF, gave Social Tables an inside look at this development in event technology. Custom virtual photo booth experiences made up the majority of our income in 2020, according to Whitfield, who adds that demand for them is already rising.

Whitfield believes there will be an increase in demand for virtual video booths for both online and hybrid events that enable attendees to share testimonials about their experiences, raise awareness for a cause they care about, and more as event planners continue to recognize the power of video marketing

What event planners should know about this trend

Use online photo booths to take branded images, animated GIFs, Boomerangs, and quick movies of guests. Engagement on branded channels rises as a result. When used in conjunction with automatically created captions and event hashtags, it is also helpful for enhancing organic SEO.

The implications of this trend for event locations

Venues for live events and hybrid events may provide even more options for engaging guests. Hotels and other interior spaces may also dazzle guests with branded experiences in between events.

Active digital photo booths

To allow guests to take branded selfies and post them on social media before the event, Adobe Summit recruited the assistance of digital photo booth provider Snapbar.

 Digital invites to events

The co-founder of Paperless Post, Alexa Hirschfeld, revealed the following event technology trends in an interview with Social Tables:

  • 40% of hosts are less inclined than they would have been before the outbreak to send a printed invitation.
  • 30% are more inclined than they were before to the epidemic to accept an internet invitation.
  • Online invitations, according to 59% of hosts, are now more socially acceptable than they were before the outbreak.
  • 37% of people are more inclined than they were before the outbreak to ask visitors to participate remotely.

Regarding the first three points, Hirschfeld stated, “We think that while paper had started to become a formality for some types of events prior to COVID, with the start of the pandemic, having an online invitation tool became a requirement for communicating with guests when rules and regulations could easily change from one day to the next.”

She said that, thus far, weddings, bar-mitzvahs, and all other kinds of hybrid events that are now navigating constantly changing health rules seem to be the most popular events for this trend.

What event planners should know about this trend

Using digital invitations, event planners can add a sense of formality to upscale private events and corporate events. Before customers arrive at the event, they’re excellent for interacting with them and upselling. Additionally, RSVPs and food requests are easy to collect with digital event invites.

The implications of this trend for event locations

Typically, event venues don’t provide their event planners with invitation services. Event venues may still wow prospective partners by using this technological trend, nevertheless. Substitute multimedia emails with customized graphics, linked venue advertising videos, and more for standard emails.

Digital invites to events in use

To manage RSVPs and make easy follow-ups, architect Rimi A. uses Paperless Post to invite partners to events like business meetings. View his whole evaluation.

Do you want to learn more about event technology?

How do you keep up with the event business?

Attend industry-related events, keep up with top blogs (such as the Social Tables blog), and push yourself to continue studying.

Event technology – what is it?

All of the digital equipment and programs utilized in the events sector are collectively referred to as event technology. Technology used for events might include things like check-in and registration, diagramming, social networking platforms, and more.

Utilize the newest technologies right now for your conferences and event planning!

Next, discover more about additional developments in event technology that are reshaping the sector.

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